BRAND AUDITING

WHAT IS A BRAND AUDIT?

A brand audit takes an overall look at your business's current position in your market. A brand audit helps you see the strengths and competitive advantages of your business while also looking for areas of growth and opportunity to increase revenue. Once we’ve audited your brand, we provide you with all the information you need to take your business to the next level! 

WHY SHOULD I DO A BRAND AUDIT?

It is important to do a brand audit whether you are new to the wedding industry or a seasoned wedding pro. While you may feel your company's image is being perceived a certain way, it is important to get a third-party opinion to better understand how potential clients are viewing your brand. 

THINGS WE EXAMINE WHEN DOING AN AUDIT OF YOUR BRAND

An In The Details brand audit will look at identity marketing activity, perceptions of the brand and business, strengths and weaknesses, reviews...to help us better understand your brands current state and how you compare to your competitors. 

OUR PROCESS

Total Investment: Starting at $500

 - Differentiation
- Visual branding
- Customer targeting + segmentation
- Messaging

- Products/services mix
- Price
- Brand personality
- Brand values
- Customer reviews

 OUR BRAND

STRENGTH INDICATORS

01.

QUESTIONNAIRE 

Our process will begin by you filling out our Brand Jumpstart Questionnaire

02.

REVIEW OUR FINDINGS

03.

THE AUDIT 

04.

FINAL FILES

Once the Brand Jumpstart Questionnaire is returned we will conduct an audit by looking at our nine key indicators 

After our audit us complete, we meet to review and discuss the findings

We provide documented findings in an easy to understand report

taking a closer look at

INTERNAL BRANDING 

Brand voice, brand values, and company culture 

EXTERNAL BRANDING 

Logo, color palette, website, social media, reviews, client deliverables

13edited.jpg

to identify

STRENGTHS + WEAKNESSES OF YOUR BRAND

OPPORTUNITIES FOR BRAND GROWTH 

THREATS TO YOUR BUSINESS'S SUCCESS

CURRENT PLACEMENT IN THE MARKET

do a quick self audit! 

Submit your information below to download our self brand audit checklist

Call: (951) 326-6049

© 2020 by In The Details.

  • Black Instagram Icon

@InTheDetailsMarketing